In this ad, we show our stories before we knew each other and how we got out of that situation. Then, we decided to create the campaign. The name of our campaign is The Way He Lies as all of us had been tricked by our ex couples. We chose “Love the way you lie” as the main song that represents our project because it’s certainly related with our stories.  As you can see, the video it’s black and white during the first part of the video because it represents when our lives were off. For this reason, there is a scene which symbolises the straw that broke the camel’s back.  And then, our lives recover the color.